Client
Ärztekammer für Wien
Services
Logodesign
Industries
Medical
Date
16.10.2022-28.10.2022
Problems and requirements
The existing logo of the "Medical Chamber for Vienna" (Ärztekammer für Wien) appears noticeably outdated. Despite its minimalist aesthetic, it falls short of contemporary standards for todays digital media. As the target audience expands to encompass not only adults but also a younger demographic, a new logo is imperative. This logo should emanate a fresh, modern, and minimalist essence. The specifications have been deliberately minimal to encourage the fullest extent of creativity. Only the textual and figurative components are prescribed, featuring the words "Ärztekammer für Wien." Additionally, the logo must retain its usability when scaled down for smaller formats.
Solution
A new logo encapsulating the values and aspirations of Vienna's medical community. It mirrors their commitment to healthcare excellence and patient well-being, all while embracing a modern and minimalist aesthetic. This ensures alignment with contemporary standards for both digital and physical media.